Online - Sr Campaign Manager

Alabama, USA ● Dallas County, TX, USA ● Detroit, MI, USA ● Florida, USA ● Georgia, USA ● Indiana, USA ● Indianapolis, IN, USA ● Kansas, USA ● Kentucky, USA ● Louisiana, USA ● Louisville, KY, USA ● Memphis, TN, USA ● Michigan, USA ● Mississippi, USA ● Missouri, USA ● Nashville, TN, USA ● Ohio, USA ● Tennessee, USA ● Wisconsin, USA ● Virtual Req #16336
Tuesday, September 14, 2021
Gannett Co., Inc. (NYSE: GCI) is a subscription-led and digitally focused media and marketing solutions company committed to empowering communities to thrive. With an unmatched reach at the national and local level, Gannett touches the lives of millions with our Pulitzer-Prize winning content, consumer experiences and benefits, and advertiser products and services.

Our current portfolio of media assets includes USA TODAY, local media organizations in 46 states in the U.S., and Newsquest, a wholly owned subsidiary operating in the United Kingdom with more than 120 local news media brands. Gannett also owns the digital marketing services companies ReachLocal, Inc., UpCurve, Inc., and WordStream, Inc., which are marketed under the LOCALiQ brand, and runs the largest media-owned events business in the U.S., USA TODAY NETWORK Ventures.

To connect with us, visit www.gannett.com

Job Title: Senior Campaign Manager
 

Summary

The Senior Campaign Manager is responsible for providing end-to-end Ad Operations support to a portfolio of digital advertising campaigns running on USA TODAY and across the USA TODAY Network.  The Campaign Manager plays an integral role within Revenue Operations and directly contributes to the continued success of Gannett and our clients by ensuring campaigns are executed accurately, on-time, and meet contracted goals.

Responsibilities

  • Coordinate with partner teams and agency contacts to identify creative deliverables and ensure all assets received from advertisers adhere to specifications and guidelines.
  • Flawlessly traffic ad campaigns within ad server (primarily Google Ad Manager)
  • Perform QA and pre-launch testing to ensure proper implementation of all creative and 3rd party measurement elements
  • Troubleshoot delivery concerns, reporting discrepancies and/or creative rendering issues
  • Compile and analyze GAM and 3rd party reporting regularly and proactively optimize towards client’s KPIs
  • Ensure ad campaigns deliver in full, maximizing revenue and minimizing impression waste
  • Participate in on-call rotation to provide urgent after-hours support

Desired Skills and Experience

  • 2+ years of working experience in DFP/Google Ad Manager
  • Familiarity and experience with 3rd party ad tags (DCM, Sizmek, etc) and ad verification partners (Integral Ad Science, DoubleVerify, MOAT)
  • Deadline-oriented with the ability to balance competing priorities and manage multiple projects/tasks at once
  • Business-minded with strong communication skills (both written and verbal)
  • Working knowledge of Excel
  • Excellent collaboration skills and willingness to communicate via multiple platforms (Zoom, Teams, email, phone, etc…) as role is 100% remote
Gannett Co., Inc. is a proud equal opportunity employer committed to building and maintaining a diverse workforce. As such, we will consider all qualified applicants for employment and do not discriminate in connection with employment decisions on the basis of an applicant or employee’s race, color, national origin, ethnicity, ancestry, citizenship status, sex, gender, gender identity, gender expression, religion, age, marital status, personal appearance (including height and weight), sexual orientation, family responsibilities, physical or mental disability, medical condition, pregnancy status (including childbirth, breastfeeding or related medical conditions), education, genetic characteristics or information, political affiliation, military or veteran status or other classifications protected by applicable federal, state and local laws in the jurisdictions where Gannett employs employees. In addition, Gannett Co., Inc. will provide applicants who require a reasonable accommodation, as a result of an applicant’s disability or religion, to complete this employment application and/or any other process in connection with an individuals’ application for employment with Gannett Co., Inc. Applicants who require such accommodation should contact Gannett Co., Inc.’s Recruitment Department at Recruit@gannett.com.

Other details

  • Job Family Campaign Management
  • Job Function General Administration
  • Pay Type Hourly
  • Alabama, USA
  • Dallas County, TX, USA
  • Detroit, MI, USA
  • Florida, USA
  • Georgia, USA
  • Indiana, USA
  • Indianapolis, IN, USA
  • Kansas, USA
  • Kentucky, USA
  • Louisiana, USA
  • Louisville, KY, USA
  • Memphis, TN, USA
  • Michigan, USA
  • Mississippi, USA
  • Missouri, USA
  • Nashville, TN, USA
  • Ohio, USA
  • Tennessee, USA
  • Wisconsin, USA
  • Virtual